Infront provides financial professionals across Europe and South Africa with real-time market data, trading tools, news, and analytics. Their solutions support institutions with flexible financial terminals and market data services designed for fast-moving financial environments.
I worked with Infront to support their European growth through a combination of marketing, web development, SEO, system integrations, CRM setup, and paid acquisition.
The work focused on improving lead generation and strengthening the digital infrastructure behind their marketing activities. This included upgrading the website, improving search visibility, integrating web services with external platforms, supporting CRM workflows, and running campaigns through Google and LinkedIn Ads.
The engagement was carried out on-site at the client’s office in Oslo during the first two years, and later (during covid) continued remotely until 2023.
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Joachim Rosli
Former Global Head of Sales
Infront ASI had the pleasure of hiring and working with Peter Kindberg for several years, and I highly recommend him as a skilled web developer.
Peter’s expertise spans various areas crucial for successful sales growth:
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Meredith Sledd Lindquist
Head of marketing
Infront ASPeter has worked as a consultant at Infront for more than five years. For a good part of that time, he reported to me in my role as head of marketing.
Peter is an experienced programmer as well as being skilled in the technical aspects of marketing.
I worked with eBay’s Danish marketplace and automotive brands, including DBA, Bilbasen, and Bilinfo, on email marketing, marketing automation, and data-driven communication.
The engagement started in 2016 with support for daily email marketing operations in SmartFocus, an email marketing and automation platform I had extensive experience with. Over time, the work expanded into data integrations, automation, and campaign improvements designed to increase relevance, efficiency, and commercial performance.
The collaboration combined hands-on campaign execution with technical improvements to the underlying marketing setup.
CDON is one of Scandinavia’s largest online marketplaces, offering products across categories such as sports, fashion, media, computers, electronics, groceries, and more. Their ambition is to give customers broad product choice at competitive prices.
For CDON, I developed a post-purchase communication setup designed to deliver timely and relevant content based on each customer’s purchase.
The solution supported automated lifecycle communication connected to purchased products, while giving CDON’s team control over both the content and the communication steps. This made it easier to improve post-sale engagement, adapt messaging over time, and manage the process without depending on technical changes for every update.
Diageo is one of the world’s leading premium drinks companies, with a portfolio of internationally recognized brands across spirits and beer, including Guinness, Baileys, and Johnnie Walker.
As part of a larger delivery team, I worked on Diageo’s digital e-commerce platform, supporting brand-led experiences through sites such as TheBar.com.
My role focused on Umbraco CMS implementation and content architecture, helping enable structured, high-quality content to be managed and displayed across the platform. The work contributed to a scalable digital setup for some of Diageo’s major consumer brands.
Epteca provides targeted post-purchase communication for travel companies, helping airlines, hotels, and travel retailers send relevant information and offers to customers after booking. The communications can include destination details, weather information, practical travel content, and targeted products or services based on the customer’s journey.
My cooperation with Epteca started in 2011, when I joined the company during its early development phase.
Together with the CEO, I helped shape the initial system architecture from the ground up. The work contributed to the technical foundation for a platform built around targeted post-purchase communication, travel data, destination content, and relevant product recommendations.
This was an early-stage project where the technical direction, data structure, and communication logic had to be defined before the product could scale.